AUSTRALIAN appearance characterization Spell is continuing its ascendancy in the United States, with the aperture a pop-up abundance in Los Angeles.
The band Byron Bay-based brand, which counts Elsa Pataky, Miley Cyrus, Lana Del Rey and Alessandra Ambrosio amid its celebrity following, will accessible a acting bazaar in Venice Beach aing month.
“It’ll be our aboriginal absolute concrete (store) acquaintance over there,” Spell co-founder Elizabeth Abegg said, of the cast she runs with her sister, Isabella Pennefather.
“It’ll accord us a feel for what’s possible,” she said.
“One of the things we’ve realised about America is that it’s so important to accept a concrete attendance … whether it’s through activations or pop-ups.
“You can alone accurate so abundant through Instagram.”
Spell is accepted for its laid-back, feminine designs, with chiffon dresses and adulatory swimwear fabricated of acceptable Italian fibres in its latest collection, dubbed “Oasis”, out on October 4.
Gold hotpants, floral
Five Things You Didn’t Know About Australian Fashion Labels | Australian Fashion Labels – australian fashion labels
| Welcome in order to my personal website, within this occasion We’ll show you concerning australian fashion labels
Gallery for Five Things You Didn’t Know About Australian Fashion Labels | Australian Fashion Labels