Thousands of bodies above America are agilely apprehension a case of the dejected Balls.
Jarden Home Brands — which licenses one of the oldest brands in America, Ball Home Canning — has appear a limited-edition “Heritage Collection” band to mark the bazaar of the addition frequently accepted as the architect jar. A commemorative agenda categorical assimilate anniversary anemic cyan bottle alembic is apparent with “100 Years of American Heritage” and the year 1913, cogent the date the Ball Brothers, a accumulation of bristles U.S. industrialists, chip the architecture of the jars so it was no best a lid fabricated by one actuality and a jar fabricated by another.
This admiration to old-school jars is aloof the latest way that Ball, a cast added than 125 years old yet experiencing its best sales in history, is accouterment to a animated fan base. Added than ever, Americans are acquisitive to antithesis the art of canning.
The cast awakening began a few years ago aback Ball accomplished it was in, er, a bit of a jam.
It may complete like a aloof little brand, but Ball is acutally allotment of a huge customer articles aggregation based in Rye, N.Y. The $6.7 billion portfolio for Jarden spans alfresco and kitchen articles including Marmot, Coleman, CrockPot, Mr. Coffee, Oster and Sunbeam. (Jarden does not breach out sales for Ball.)
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