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Apologies for the adjournment amid allotment 1 and this: I capital to delay until Amanda Palmer’s TED allocution appeared online, because it’s an important allotment of the added big aspect of agreeable economics. Allotment 1 was about the adeptness of publishers to advertise readers to advertisers; allotment 2 is about the adeptness of publishers to actuate readers to pay the administrator directly.

There are basically three agency to go about this. You can put up a paywall; you can ask for donations; or you can advertise non-digital things to your agenda audience.

On its face, Palmer’s allocution is about the additional strategy, but in actuality it’s about all three. (And yes, I’m the “financial blogger” referred to in the talk.) For instance, back it comes to online publishing, why are paywalls added accepted than tip jars, admitting the actuality that they’re abundant added difficult to implement? Palmer does a abundant job of walking us through the acknowledgment to that question: there’s article shameful, there’s a aroma of the panhandler, in allurement strangers for money.

At the alpha of the talk, Palmer talks about her aboriginal career as a active statue, and the bodies who would drive by, shouting “get a job!” as she waited for bodies to bead money into her hat. The implication, of course, was that actuality a active bronze is not a job (its decidedly constant

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