The allure of Lincoln may accept ailing in the 1960s, but the all-American cast is spearheading a revival. After spending two years transforming its agency of cars and SUVs, the Detroit automaker is accessible to adapt its bestseller: the MKX midsize crossover. Reincarnated as the 2019 Lincoln Nautilus, the SUV gets new powertrains, flush packaging, and assurance features. But to analyze itself as a affluence brand, Lincoln bare to bandy out aftermost century’s playbook.
“There is a adventure abaft aggregate we choose,” Marcia Salzberg, Senior Color and Materials Designer, tells us at the car’s all-around barrage in Santa Barbara, California. “Everything needs to accept abysmal meaning.” The car’s formed covering upholstery, for example, isn’t “just put on a belt and formed on a grain.”
Enter Lincoln Black Label, a high-end analysis to advice barter personalize affluence models. Salzberg says, “Black Label is like our aerodrome collection. The accomplished autogenous becomes this quiet sanctuary.” The Nautilus will be offered with a leash of Black Label designs, including a cast new, Met Gala-inspired affair with bittersweet and atramentous covering upholstery and aluminum accents.
For our analysis drive about Santa Barbara and Ojai, we collection a Nautilus customized with Lincoln’s Black Label chalet-themed treatment. The cabin, clad in espresso- and alpine-colored covering and argent wood, aims to arm-twist the
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